Marketing Series: Are Press Releases still relevant?

For those working in marketing or public relations, you will know it has become a sorry state of affairs, press releases are now commercially driven. So many times they will be passed to the sales team.  How can you still get free publicity in the commercially driven industry?

Newspapers and press releases

2019 – What a Year!

You’ve probably seen quite a few older Millennial’s writing “If you were born in the 80’s, raised in the 90’s and have made it to 2020, you have lived in 4 decades, 2 different Centuries, 2 different millennia, and are not even 40 yet!” Scary stuff! As 40 gets ever closer, and 21 further away, I do feel the need to reflect on the good times.

Here are some of the fantastic things that have happened to me this year…

Dreams

Bloggers Secret Santa 2019

For the second year running, I signed up for Bloggers Secret Santa organised by Casey, from casestreetx. Bloggers from all parts of the UK enrolled using Elfster, which shuffled all the names and spat out a person for you to buy for. It can be challenging to buy the perfect gift for someone you know in person, but for people you’ve never met, it’s a daunting task! Even though we were all given a chance to add to a wish list, you do have to become a detective to see what they would like by their blog and social media.

Bloggers Secret Santa Present and Card
Bloggers Secret Santa 2019 was organised again by casestreetx

Weird and Wonderful Welsh Christmas Traditions

I love listening to how everyone celebrates Christmas, and am always interested in how different their traditions are. We all do Christmas in our own way, from spending with family and friends to taking a tropical holiday, cooking and baking and gift exchanges. I also love how ancient Christmas traditions, some that date back centuries, are still entwined in our modern celebrations. In the spirit of the season, here are some of the weird and wonderful ways the people of Wales have enjoyed spending their Christmases over the years.

Christmas Tree Cardiff Castle
The Christmas tree and lights at Cardiff Castle