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By tapping into positive patterns that work for others, can help you achieve your goals. Like many during this lockdown period, we have been educating ourselves with online seminars and encouraging our creativity, to keep our minds ticking over and becoming our better selves. I have noticed a trend in the things mentioned, and have compiled a list of seven things successful women are thinking, doing and saying.
We are either in isolation or in our own kind of lockdown. With fewer colleagues at work, if you are still in the ‘office’, and less social interactions, technology is enabling us to constantly talk to each other. Lots of communication happens through writing, and it is now normal to send and deal with an onslaught of messages every day. All of this writing brings us closer together, and stay connected. Here’s to staying social while distancing.
For those working in marketing or public relations, you will know it has become a sorry state of affairs, press releases are now commercially driven. So many times they will be passed to the sales team. How can you still get free publicity in the commercially driven industry? Are Press Releases still relevant?
If using Google Image Search is not already part of your SEO strategy, get ready to rectify it! It is something that has been on digital marketers’ radar for some time. But it is about to become increasingly more critical to search engine optimisation.
Continue reading ➞ Could Google Image Search be the key to your SEO Strategy?
What is influencer marketing? The trend has been on the rise for the last few years, with more brands buying into the ambassador advertising model. Social media marketing involves endorsements from people, bloggers and organisations who possess an expert level of knowledge and social influence in the respective field. However, what seems to be going hand in hand at the moment is Influencer Marketing and Fake Followers.
No matter how dedicated you are to running your company’s Instagram account, you can not be there all of the time. There will be times when you are on holiday, away from Wi-Fi, or just simply are unable to post. There are even times when it is difficult to post for your personal or blog profiles. If you can pass responsibility over to another team member, or are looking to get some consistent brand identity to your page, an Instagram Story Style Guide will help you with this.
Continue reading ➞ How to create an Instagram Stories Style Guide
Most writers will have trouble with writer’s block at some point in their lives. Currently, I have a list of ideas that I would like to explore but have been uninspired to write about them. When consulting the internet, I was informed that possible reasons for writer’s block could include fear anxiety, a life change, the end of a project the beginning of a project and well… almost anything. It only leaves us feeling frustrated.
Do you find it hard to make time to write your blogs? If you are a professional blogger, you will know running a business is hard work. For those who do it as a hobby or are aspiring to write full time often find it challenging to fit it all in. It is fun – or it should be. Remember why you started to do it; you love to write and be creative. It should not be a chore. Could it be you are putting too much pressure on yourself?
Continue reading ➞ Do you find it hard to make time to write your blogs?
It’s World Creativity Day! You have heard the phrase ‘Insanity is doing the same thing, the same way, over and over while expecting different results.’ Sometimes all it takes is a new set of eyes or some creativity to change habits and old problems, to help you reach those goals. So, let’s say no more static boring routine and the same old sameness and get innovative.
We all know that social media is a great way to promote your business and create online excitement. It does not matter what type of business you have. With or without office space, a shop, an online store or if you sell products or services. Using social media to create more buzz is something all business owners, entrepreneurs or bloggers need to do. It is one of the cheapest and instant marketing tools to get the word out there.
Continue reading ➞ Use your social media to create more buzz