Keywords are an important aspect of marketing your business or your blog, but there are some vital things to consider.  As you research keywords for your business or brand, keep in mind the following. Here are some important keyword facts you should not overlook.

Continue reading ➞ Important keyword facts you should not overlook

I am not a shy person, and I am well practised to walk into a room and introduce myself to strangers.  I have been attending business networking meetings for work for years, and often have to meet suppliers or clients to discuss their needs.

However, even like the most self-confident among us, I can get nervous.  Especially when you are shy or under-prepared, you can feel like you are embarrassing yourself by fluffing your lines, experience dry mouth or come across as non-engaging.

Continue reading ➞ 5 simple ways of overcoming nerves before networking

As a 30 plus something year old, the word social influencer does have a laughable quality to my ears.  Especially as children are now saying that when they grow up they want to become a social influencer. Or a YouTube star. Whatever happened to wanting to be a nurse, police officer, or flight attendant?

Continue reading ➞ How to become a social influencer in ten steps

Whether you are a small business or a larger organisation, looking for ways to trim budges whilst boosting the bottom line is always front of mind.  The ever-changing world of digital marketing offers many different ways to promote your business on social media that will not require a significant financial investment. However, it may impact on your time.  Having simple tools in place, and established platforms, will allow you opportunities to speak to your clients and increase awareness or revenue streams.

Continue reading ➞ How to successfully promote your business on social media

Some blog as a hobby, or a way to express their thoughts and feelings in a safe place.  For some however it does become a source of income, so it is important to have a solid brand and business concept for approaching companies or when being contacted directly.

Continue reading ➞ Your blog – what to include in Your Business Portfolio